Mitchell’s Ice Cream
In 2009, we began working with Mitchell’s Ice Cream on a new website and brand refresh. Mitchell’s makes exceptional, simply-crafted ice cream. At that time, their identity did not entirely align with who they’d been as a company: fresh, local, committed, fun, sometimes fancy, friendly, and honest. Today, our original identity remains in use, and together, we continue to work on every aspect of their brand—from packaging and social media reels to specialized projects like a large-scale historic marquee or apparel to celebrate their upcoming 25th Anniversary.
Services brand identity, art direction, photography, social media, stationery, advertising, web design, signage, window graphics, packaging, apparel, product development
Photography: Suzuran Photography, Emily Good, Paul Sobota, Billy Delfs